Lincoln Center for the Performing Arts—the world’s leading performing arts center and home to some of the world’s most celebrated music, dance, film and theater organizations—launched today a suite of new digital platforms. The redesigned website and two new mobile apps, supported by Bloomberg Philanthropies, will allow visitors to access information about performances, tickets and cultural history, experiencing the institution in new ways. The apps will also contain special tools, such as the ability to pre-order drinks during intermission, receive surprise seat upgrades, an on-the-go tour, and other benefits which enhance and improve the Lincoln Center experience. Lincoln Center’s newly redesigned website further centralizes information and access to the 11 world-class organizations that call Lincoln Center home, in addition to new content and videos that make the website a hub of cultural information. Together, these innovative digital tools and platforms make Lincoln Center’s world-class performing arts organizations, its iconic campus, and its famous history more accessible to culture lovers.
Lincoln Center’s website, LincolnCenter.org, has been completely re-imagined and redeveloped for a better user experience. The site also features new curated content, articles, and videos to help users discover more about arts and culture. It also allows users to identify events, activities, and learn about artists performing. The site now allows users to browse and search through a comprehensive guide of events from Lincoln Center’s 11 resident organizations and more than 30 stages.
Key features of the website include:
– Full calendar of Lincoln Center performances and events, with filters to search and browse by date, price range, genre, venue, organization, and even off-campus locations. Streamlined ticket process for each of Lincoln Center’s resident organizations.
– Dive deeper into the arts and discover more through the new and engaging video portal (now available) featuring aggregated videos from across Lincoln Center’s 11 resident organizations, and excerpts from historic Live From Lincoln Center broadcasts.
– The Score, our new editorial portal and hub for publishing original content related to the performing arts field in general and to Lincoln Center activities in particular, will launch later this year).
– Help audiences find and follow their favorite artists and get notified when they will be performing next.
Lincoln Center has also developed two complementary mobile apps, which are currently available for free download in the Apple App Store for iPhones and the Google Play Store for Android devices.
- The Lincoln Center App: The core Lincoln Center mobile app is designed to enhance the on-campus and event experience through maps, upgrades and planning tools. Users will be able to access a calendar of events and purchase tickets easily. In the Showtime section of the app, users can access a digital ticket, pre-order intermission refreshments, and receive immediate information about the restrooms lines, to better avoid lines during intermission (in select venues). App users are also eligible for surprise day-of-event free seat upgrades (also in select venues).
- Lincoln Center Tour App: The Lincoln Center Tour app provides an interactive and personalized journey of the campus and its venues at your fingertips, in two forms: The Grand Tour, where visitors let the app guide them around Lincoln Center on a 16-stop tour of the iconic campus and its rich history of performance. Alternatively, the Touch + Go option allows users to create their own journey and experience individual sections of campus through customized self-guided tours.
The tour app provides uses with access and insights including:
– Narrated Stories about Lincoln Center’s performing arts centers by international stars of ballet, opera, jazz and the performing arts, providing the feel of a private tour and intimate guide. Participants include New York City Ballet principal ballerina Maria Kowroski, New York Philharmonic Music Director Alan Gilbert, opera singer Joyce DiDonato, Artistic and Managing Director of Jazz at Lincoln Center Wynton Marsalis, and many more.
– Multi-media including video content, photos and recordings, providing glimpses of ballet exercises by famous dancers, Met Opera house traditions including the famous chandeliers rising before a performance, audio excerpts from archival recordings and performances such and treasures from the New York Public Library for the Performing Arts special collections, such as Thomas Edison testing a phonograph in 1870 and a video of Mikhail Baryshnikov warming up before a performance.
– Tips on iconic Lincoln Center locations, including the spots featured in countless movies, and other special areas of the campus perfect for photographs or social media posts — including the Revson Fountain’s daily waterworks show — making any visit memorable and sharable.
The Tour app is currently available in English, and will be available in six languages (Chinese, French, German, Japanese, Portuguese, and Spanish), later this year.