Have you heard of the Shake Shack Innovation Kitchen in the West Village?
Its design is inspired by the neighborhood and has a rotating menu of new items which allows customers to give feedback on their favorite dishes.
The Innovation Kitchen in Manhattan’s West Village allows tests chef-driven items on the menu before rolling them out nationwide.
I tweeted Shake Shack to bring the black sesame shake to New York when I was visiting from June – July, 2019. Low and behold on July 1st, 2019 they tweeted out that the black sesame shack was going to be their July Shake of the month. I had my share of shakes after that announcement. The last time I had the shake I was in Japan and it tasted slightly different; far more sesame in flavour. But I was still happy to devour it in New York.