Yes, we are still in a pandemic. You may have just got a super stylin’ hair cut after a year of hum drum vibes. It’s time to freshen up your look for your Fall classes and back to onsite work. You also may be looking ahead for Thanksgiving and Holiday outfit looks. If that is the case, look no further. Joico has some great products that will not only bring your coiffure together but your overall style wellbeing. Let’s do this!

HEAT HERO
GLOSSING THERMAL PROTECTOR
The instant you spray it on, this brilliant hair guardian springs into action, protecting each strand from the thermal assault of blow-dryers, flat irons, and other damaging heat-styling tools. Along with it? A healthy, glossy sheen that fortifies strands and locks out hair-dulling pollutants*.
Heat Hero doesn’t just guard against potential damage –it also reduces the appearance of split ends in the process.
Thermal protection up to 450°F (232°C)
Heat-activated, split-end mender
Boosts Shine
Protects against pollution*
Paraben-free
*laboratory tested using pollution particles.

JOIWHIP DESIGN FOAM
This va-va-voom mousse builds extraordinary, crunch-free volume in any masterpiece you can dream up; while instantly infusing hair with sumptuous volume, hold, and protection from the elements without drying out a single strand.
Think of JoiWhip as the mousse with a mission: to boldly boost body and shine in one airy “poof” of protection.
Creates lasting volume and body
Boosts shine
Fights frizz and flyaways
Thermal protection
Protects against pollution*
Paraben-free
Silicone-free
*laboratory tested using pollution particles.

FLIP TURN
VOLUMIZING FINISHING SPRAY
Upside-down, sideways, backwards… this champ of a spray delivers supercharged volume and hold from any angle. With big-time body and ultra-firm staying power (up to 72 hours!), plus protection from heat styling and the elements, you’ll seriously flip for it.
Shine-boosting Flip Turn is the spray that never flakes out on you. Work all the angles with ease –the innovative nozzle does the job for you.
Ultra-firm hold and volumizing power
Humidity protection and hold up to 72-hours
No flakes
Thermal Protection up to 450°F (232°C)
Protects against pollution*
Free of SLS/SLES Sulfates**
*laboratory tested using pollution particles

BEACH SHAKE
TEXTURIZING FINISHER
Meet the seaside styling spray that delivers glam, beachy texture, satiny hydration, and protective separation in a single, transformative spray. That’s what you get with touchable Beach Shake –an ultimate vacation from texturizers that leave behind a dry, salty finish.
Create perfectly “imperfect” separation and coastal cool with a silky plush formula that you can play with, touch, and retouch to your heart’s content.
Creates totally touchable hair with an undone look
Quick-dry with a satin finish
Ideal for medium-to-thick hair
Stainless-steel ball technology ensures an ideal balance of wax and liquid
Protects against pollution*
Paraben-free
*laboratory tested using pollution particles.

ZERO HEAT AIR DRY STYLING CRÈME
FOR THICK HAIR
Take back your natural waves and curls with Zero Heat for Thick Hair. Without “crunch” or stiffness, this air-dry formula reins in the often uncontrollable volume and frizz of coarser strands.
Style your hair in seconds–that’s the beauty of this time-saving, polishing crème that provides long-lasting, air-dried style while keeping frizz at bay.
Minimizes frizz and enhances hair’s natural texture
Reduces natural drying time
Provides 24-hour humidity control
Retains your natural, air-dry look for up to 24 hours
Boosts shine
Leaves no sticky residue